Fashion Feature

IdolEYEzing Sun
Sun? Where? Actually… right here.

GenEYE Maximum Millennial
GenEYE demands total attention—and the world is listening.

Declaration of Independents
Eye do so declare: OUR Eyewear has arrived in all of its optical heritage regalia.

FRAME WERKS
Stay attuned to the werks of a frame.

LITE YEARS AHEAD
Speak lightly but seek rightly a new direction in eyewear.

SUNSATIONAL
Today’s sunwear deliver a bold new meaning in style, tech and defining the wearer’s individuality.

She Knows
When it comes to style, women want the look of TOMORROW right NOW. Yesterday’s hues are yesterday’s news.

What's Brand Now?
The very concept of “branding” is evolving, and that revolution is spearheaded by eyewear as the ultimate accessory.

Eye Want
Admit it. You want this eyewear. You need this eyewear.

His Glasses
Time to MAN UP