CE Test Questions
Turn Patients From Shoppers to Customers With Education

Exam Questions
1. To know about patient needs

    A. Ask how much money they have to spend
    B. Ask which products will best suit the patient
    C. Ask what they had before
    D. Ask what they spent before
2. If a patient is not educated about their eyewear, what's left to compare?

    A. Comfort
    B. Vision
    C. Price
    D. Service
3. What is the best reason to educate patients?

    A. Someone else will if you don't
    B. They could get their glasses online
    C. They will use price as the only guideline
    D. Patients feel better if they know what it is they are purchasing
4. To establish the patient's needs, ask:

    A. How much money do you make?
    B. How much money do you want to spend?
    C. How do you use your eyes on a daily basis?
    D. Do you want to duplicate your latest order?
5. Optical professionals often judge:

    A. How much the patient can afford
    B. The patient's hairstyle
    C. The way the patient is dressed
    D. The patient's activity level
6. When determining the patient's needs, ask each of the following except:

    A. What are your hobbies?
    B. Are you allergic to metals?
    C. What are you currently doing for sun protection?
    D. Do you want the cheapest glasses?
7. A conversation with the patient:

    A. Ensures you are listening to them
    B. Ensures products tailored to their needs
    C. Wastes time
    D. Makes the patient think you are being nosy
8. Patients who feel like you took the time to tailor the products to their needs:

    A. Are more likely to purchase eyewear online
    B. Are less likely to return to your practice
    C. Are more likely to return to your practice
    D. Are more likely to shop around
9. When patients pick their own products without being given advice, you are saying:

    A. I care about your experience
    B. I want you to return to our practice
    C. I want you to buy your glasses online
    D. You know as much about this as I do.
10. Patients go online to purchase their eyewear when:

    A. They think they have as much education as the optical professional helping them
    B. They received top-notch service
    C. They received products tailored to their needs
    D. They received clear communication on the features and benefits of their eyewear
11. When optical professionals judge how much the patient can spend without asking about their needs:

    A. The patient benefits
    B. The patient isn't educated about their eyewear and gets cheaper products elsewhere
    C. The patient can buy two pairs
    D. The patient thinks you are being kind
12. All of the following happens when the patient picks out their own frames with no help from the optical professional except:

    A. The optical professional becomes useless
    B. The patient thinks they know as much as the optical professional
    C. The patient is grateful they were able to do it on their own
    D. The optical professional has wasted an opportunity to provide education
13. All of the following questions establish patients' needs except:

    A. How are your glasses working for you?
    B. How much computer work do you do?
    C. How do you use your eyes every day?
    D. How much did you spend on your last pair of glasses?
14. To communicate recommendations to the patient:

    A. Talk to the patient
    B. Use a chart to show them the product's benefits
    C. There is no good way to do this
    D. Use a form letter written to the patient
15. Automobile companies have:

    A. Marketed directly to customers
    B. Allowed only the salespeople to market to customers
    C. Not spent very much money on marketing
    D. Not done a good job regarding marketing
16. A good multiple pair comparison is:

    A. You have lots of pairs of socks, right?
    B. You have lots of purses, right?
    C. Would you run a marathon in flip-flops?
    D. You have lots of cars, right?
17. Style consultants will tell you that:

    A. Customization is key to making things fit
    B. One-size-fits-all works for everyone
    C. Monotone colors work for everyone
    D. Size is not important at all
18. If the optical professional doesn't ask the patient about their lifestyle needs:

    A. It is virtually impossible to provide proper products
    B. It is easy to provide proper products
    C. The patient will return to you again
    D. The patient has a pleasant experience
19. When the patient comes in and says, “I need an invisible bifocal”:

    A. Take the order and do as they say
    B. Order a random progressive lens
    C. Take them by the hand and walk them through all of the options
    D. Order the lowest priced progressive lens
20. If you don't educate your patient:

    A. Nobody else will
    B. They will assume you do not have any optical training
    C. They will return to you again and again
    D. They will send friends and families to see you

Evaluation Questions

21. The goal statement was achieved:

    A. Very Well
    B. Adequately
    C. Poor
22. The information presented was:

    A. Very Useful
    B. Useful
    C. Not Very Useful
23. The difficulty of the course was:

    A. Complex
    B. Appropriate
    C. Basic
24. Your knowledge of the subject was increased:

    A. Greatly
    B. Somewhat
    C. Hardly
25. The quality of the course was:

    A. Excellent
    B. Fair
    C. Poor
26. Comments on this program: