| Articles in This Supplement |
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Improving the Patient Experience
03-2007
Improve a patient’s experience. It adds value to the process of choosing and purchasing eyewear.
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The Prescription
03-2007
The prescription is the
lens formula that
describes lens power
and in which meridian
the power is located.
Being able to visualize
lenses is the starting
point for picking the right
choices that turn lens
formulas into comfortable,
attractive and wellperforming
eyewear.
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PD and Segment Height
03-2007
Lens fitting requires speed and control to ensure that the
patient maintains confidence from eye exam through dispensing.
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Techniques & Technology of Frames
03-2007
Teaching patients about frames
starts with the brands and the
fashion and identity that they
convey.
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Lenses A Material Choice
03-2007
Choosing the right lens material starts with the prescription.
Materials incorporate the benefits of lightness, thinness, UV
and impact protection.
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New Precision For Progressives
03-2007
Progressives must meet the physiological needs of the
patient i.e., deliver binocularity, excellent near and distance
vision and wide clear comfortable fields of view at all distances.
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AR Lenses
03-2007
To deliver the precision of the doctor’s prescription, the fitting measurements taken, lens designs chosen and to enhance any material characteristics, always add anti-reflective (AR) coatings.
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Computer Lenses
03-2007
Help is on the way for those headaches, blurred vision, tired
eyes, and neck pains for adults and kids that spend more than
2 hours in front of a computer.
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Photochromic Lenses
03-2007
Photochromic and polarized lenses promote healthy sight and
can make patients safer every day. An ECP’s responsibility starts
with kids and is even more important for senior patients. In addition,
every optician should know the newest performance and
availability of both products.
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Sun Spots
04-2007
Both fashionable and functional, sunglasses
are everywhere now. Get informed about this
hot commodity and learn what drives the
consumers that are buying them. Check out
these findings provided by Jobson Optical
Research and let the facts on sunwear light
the way to great sales.
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Choose and Use Sunwear More Effectively
03-2007
Thinking precision in sunwear evokes a variety of images i.e.,
the right colors, density, absorption, today's size issues and
styles.
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Putting It All Together
03-2007
Brands are all around but that doesn’t mean that consumers
understand what that brand really stands for and the power that
it might have.
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Resources Guide
03-2007
An optician’s training should follow a curriculum for best
results. A new optician requires the basics of selling and the
technology of frames and lenses.
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